2024 Author: Erin Ralphs | [email protected]. Last modified: 2024-02-19 11:42
It is not uncommon for Asian manufacturers to go to all sorts of tricks to conquer markets in Europe and North America. For example, they develop a new marketing policy. This trend has also affected Marshal tires.
A bit of history
The presented brand is wholly owned by the South Korean company Kumho Tires. The Korean giant went to such tricks because of its desire to take a leading position in the global tire industry. Now Marshal tires are served in Europe, North America. A few years ago, a representative office was opened in Russia.
Lineup
Marshal tires are designed for different vehicles. The most popular models are designed for sedans and small cars. In Marshal tire reviews, drivers talk about good grip and low noise. Less popular are tires designed for trucks and all-wheel drive vehicles. In this segment, South Korean tires are noticeably inferiorto larger and more famous manufacturers.
Technology
Before being shipped to dealers, all Marshal tires undergo several levels of quality control. This eliminates the possibility of defective products getting into retail. Compliance with quality is confirmed by international certificates ISO and DOT.
The manufacturing techniques used in the production and design of Marshal tires fully comply with all international standards. The tread design is created using modern modeling techniques. Only after that the company tests the prototype on the internal testing grounds.
Kumho tires have a softer rubber compound. It's just that Marshal tires are designed for a more severe European climate than in South Korea. This is what drives this approach.
Seasonality
Marshal tires for the summer are in the greatest demand. Feedback from drivers in this case, for the most part, is only positive. The advantages of rubber of this sample are primarily in reliable dynamics and low noise. The car confidently holds the road even in heavy rain. All brand models have a developed drainage system that copes with water drainage as efficiently as possible. The risks of drifts are minimal. High-speed types of tires have also been developed that are able to maintain their performance characteristics up to a car speed of 300 km / h. Of course, this type of rubber is harder and noisier.
Consumer interest in winter tires of this branda little lower. There are many reasons for this. First, strong competition. Secondly, the strict norms of the legislation of the EU countries. Thirdly, the conservative approach of the car owners themselves. In reviews of Marshal winter tires, drivers note the low resistance of rubber to extremely low temperatures. At the same time, the quality of fixing the spikes also raises many questions. Often these metal elements fly out of the tread even after one season of operation. Of course, by this parameter it is impossible to judge unambiguously the quality of Marshal tires. It's just that some motorists forget about the need to break in the wheels.
The line includes models for year-round operation. Such types of tires are noticeably less. By the way, the manufacturer himself introduces serious restrictions on the temperature regime. The company does not recommend using tires in severe frosts. In this case, many drivers go for a simple trick - they drive on the presented tires until late autumn, and after that they change tires for winter.
Where is produced
Marshal tires are made in China. Some tire models are also produced in South Korea. This separation allows manufacturers to save a decent amount. But the prejudice of motorists about the quality of Chinese goods leaves a negative imprint on the final demand.
Prices
The company manages to compete with other major brands primarily due to its well-adjusted pricing policy. In reviews of Marshal tires, many motorists note, first of all, their reasonable cost. Rubber belongs to the middle category with a slight bias towards the budget side. Tires are practically not put on premium cars, preference is given to more expensive and reliable brands.
Results
The biggest problem of the presented class of tires is their low mileage. Often bumps and hernias form on the sidewalls of the wheels. Especially often this phenomenon is noticed by motorists who are forced to travel on roads with poor asph alt coverage.
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